Sales Page Headline Formulas for Info Products

Writing the headline is often the hardest part of any sales page. This swipe file makes it easier by giving you a curated collection of proven headline formulas and real-world examples, organized by use case and optimized for creators selling digital products.

Inside, you'll find categories like Problem, Proof, Promise, Curiosity, and Authority, each packed with examples you can copy, adapt, or remix. These headlines are built to help you grab attention, hold it, and lead into your offer without sounding like you're trying too hard.

This file is built for marketers, course creators, coaches, and solopreneurs who want to write faster without lowering their standards. Whether you're starting from scratch or improving an existing landing page, you'll have what you need to move quickly and confidently.

You also get a DIY framework to help you write original headlines using the same structure behind the proven ones.

This isn't a template pack. It's a working file designed to sit open next to your draft so you can write with less friction and more precision.